Guides

AI search guides for local business owners

Short, plain-English answers to the questions owners ask us most about ChatGPT, Google’s AI answers and getting recommended.

• Does ChatGPT recommend your business? How to check

  A step-by-step way to see whether ChatGPT, Perplexity and Google's AI answers name your business when customers ask, and what to do next.

• Why ChatGPT recommends your competitor instead of you

  The common reasons AI tools name a competitor instead of you, from blocked crawlers to missing business details, and the fix for each one.

• GEO vs. SEO for local businesses

  What GEO and SEO each do, where they overlap, and what a local business owner should focus on first to be found on Google and in AI answers.

• How much does a GEO audit cost? Free vs. $99 vs. agency

  What free scans, one-time audits, monthly AI tracking tools and agency GEO audits cost, what you get for each, and how to pick.

• What is GEO? A plain-English guide to AI search for local businesses

  How ChatGPT, Perplexity and Google AI Overviews choose which local businesses to mention, and the 8 checks that decide it.